ClearTrust Secures $1.9 Million in Pre-Series A Funding led by Ideaspring Capital
ClearTrust, a cutting-edge ad tracking and fraud detection platform, has successfully raised $1.9 million in its pre-Series A funding round.
Updated: February 7, 2024
ClearTrust, a cutting-edge ad tracking and fraud detection platform, has successfully raised $1.9 million in its pre-Series A funding round, spearheaded by Ideaspring Capital and supported by Piper Serica Angel Fund. Alacrity India, an existing investor, also joined the funding round. Established in 2020 by Deepankar Biswas and Raja TN, ClearTrust is dedicated to assisting advertising operations, media buying companies, and teams globally through its state-of-the-art tracking and fraud detection capabilities.
The platform plays a crucial role in enhancing the return on investment (ROI) for advertisers, agencies, and networks by eliminating fraudulent and fake activities from their digital campaigns. Beyond that, ClearTrust provides invaluable support to digital publishers, helping them safeguard their ad revenues by identifying and thwarting fake and invalid traffic in real time. The platform offers a comprehensive suite of security solutions, including traffic scanning, precise tracking, and a real-time dashboard equipped with over 140 traffic scoring filters, system alerts, and customer-centric features. This funding round, led by Ideaspring Capital and featuring participation from Piper Serica Angel Fund and Alacrity India, follows ClearTrust's earlier success in securing $200,000 in a seed round in 2021 from investors including Alacrity India, Limelight UK, and ThinkNext LLC.